Brand & Identity
A brand isn’t just a logo - it’s the feeling people carry about your business.
At Thinkstroke, we design identity systems that resonate deeply and stay memorable over time.
What We Do
We start by uncovering your story - your mission, values, proposition, and audience.
From there, we craft a distinctive identity system: logos, colors, typography, and voice. Each element is designed to connect at every touchpoint - and help your brand grow with clarity and confidence.
Core Components
- Brand Discovery & Strategy
Define or refine your mission, vision, positioning, and audience - creating a brand foundation that drives recognition and trust. - Logo Design & Visual Identity
Craft distinctive logos, color palettes, typography, and imagery that leave a lasting impression and feel uniquely yours. - Brand Voice & Messaging
Shape tone, storytelling, and key messaging pillars - ensuring your brand speaks consistently across all channels. - Brand Guidelines
Deliver clear documentation and rules for consistent identity application across all channels - keeping your brand cohesive as you scale. - Rebranding & Brand Refresh
Modernize or reposition your brand - keeping it relevant, future-ready, and anchored in its core values.